ATECA Hotels to build five new hotels in Uzbekistan by Q4 of 2022

ATECA Hotels, a subsidiary of ATECA Holding (UAE), has unveiled its aggressive expansion plans at the Arabian Travel Market (ATM) Dubai with a target of reaching five properties by Q4 2022 in Uzbekistan. The group’s first upscale 4-star hotel ‘ATECA Hotel Suites’ is currently under development in Tashkent and is slated to open in July 2021.

Making the announcement Michel Noblet, the Executive Chairman of ATECA Holding, said, “Uzbekistan holds strong growth potential for the hospitality industry with unprecedented opportunities. At ATECA Hotels we are thrilled to unlock this lucrative market and delighted to expand our footprint across the country with five unique and powerful brands catering to diverse needs of local and international travellers.”

Michel further emphasised, “We have identified some amazing conversion as well as new build projects that will give an incredible impetus to our expansion in Uzbekistan. We are seeing strong interest and confidence from owners in our brands which will provide our partners access to world-class reservation systems (Sabre Hospitality Solutions GmbH, the world’s leading travel technology provider, powering our global distribution with SynXis Central Reservations) and management solutions.

Karimov Kamoladdin, Chief Executive Officer and General Manager for ATECA Holding, said, “Tourism is emerging as a key pillar of Uzbekistan’s economy with the republic dedicated to the development and diversification of its hotel industry. Our compelling portfolio of brands provides developers the flexibility and choice to identify the right brand for the right location.”

According to a press release of the company, ATECA Hotel’s rapid expansion is fueled by Uzbekistan’s strong demand for quality hotels. The travel and tourism industry in the country, with its rich cultural and historical heritage, friendly people, and natural beauty, holds high growth potential. The government has recently initiated a number of reforms to facilitate tourism development. A key initiative is visa-free travel for citizens of 86 countries and e-visas for citizens of 77 countries, including the United States. The goal is to grow tourism’s contribution from $1bn in 2018 to $2.2bn in 2025.

Earlier this year Wyndham Hotels & Resorts announced its plans to open the "Ramada Encore by Wyndham Tashkent Hotel" this year. Valor Hospitality Partners, meanwhile, said it would build a five-star Hyatt Regency hotel in the city of Bukhara.