Global travel platforms to promote Uzbek tourism services
As we reported earlier, Uzbek delegation is taking part in the ITB Berlin international exhibition. During the event, First Deputy Chairman of the Tourism Committee, Djamshid Abdusalamov, met with Head of Marketing for Europe and Asia at Expedia, Laura Sanchez, one of the world’s largest online travel companies.
Expedia Inc. provides a full range of travel services, including flights, hotels, car rentals, and vacation packages, through its global network. Platforms such as Expedia.com, Hotels.com, Travelocity, and Orbitz offer travel services in more than 200 countries, reaching millions of travelers worldwide.
During the meeting, both sides discussed launching campaigns to promote Uzbekistan as a tourist destination by listing tours, hotels, and excursions across the country on the Expedia platform. They also explored opportunities for integrating Uzbekistan’s tour operators and hotel chains into global booking platforms and identifying key tourism sectors, such as ecotourism and cultural tourism, to attract European visitors.
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