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Uzbekistan launches single brand to export fruits

Traditional Uzbek goods, including fresh and processed products of agricultural and food industry are set to be exported under a single brand UzAgro, according to the management of the holding company "Uzbekoziqovqatholding". According to company representatives, the new brand will serve as a guarantee of high quality of products and services for partners in any part of the globe.

"Effective and competent promotion of Uzbek products under a single brand will yield good result in a short time. Seeing the brand name UzAgro, any buyer in any corner of the world will understand that a product he is going to procure is environmentally friendly and of high quality – says the Chairman of the Board of HC "Uzbekoziqovqatholding" Tohirjon Jalilov, – UzAgro shall become a unifying force for Uzbek exporters. Together we will be the first".

According to him, in line with selling products under a new single brand, domestic producers will receive assistance on many issues.

"Starting from the stage of planting the next harvest we will advise on the volumes and characteristics of agricultural products that will be in demand on the world market. We will help with reducing the cost of storage and transportation. Provide legal support. Will find reliable partners," added Tohirjon Jalilov.

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